The association's promo video, created free of charge by Armando Testa, can be seen on this page.
Other video files related to the missions will be added shortly.
CANGURO O.N.L.U.S. FLIGHTS AID has chosen Armando Testa for the development of its new social campaign.
The no profit organisation's aim is to raise funds for the first "Flying Hospital" in Europe that wll be achieved by equipping an ATR42 with one operating theatre for operations in a semi-sterile environment.
"Send us to hell" is the creative concept which the campaign pivots on, developed, with the creative management of German Silva, Ekhi and Haitz Mendibil, by the copywriter Alessandro Mian and art director Ricard Valero.
A visionary and graphic treatment describes the horror of famine, war, natural disasters, poverty and all those humanitarian tragedies that make the most unfortunate areas of the world real hell, through striking images.
This horror in an apocalyptic and surreal scenario is exactly where Canguro O.N.L.U.S. Flights Aid's air hospital wants to go thanks to your support.
CREATIVITA' by LITTLE BULL - ARMANDO TESTA
Spot video promozionale dell'Associazione Canguro o.n.l.u.s. Flights Aid
For the 3 dimension images the agency trusted in XNOGRAFICS studio in Barcelona, one of the most innovative and prestigious in Europe, whereas the speaker recordings were edited by Little Bull producers.
The spot's sound design was edited by Rolfilm.